Business Messages helps National Australia Bank serve more customers digitally
National Australia Bank (NAB) is one of Australia's four largest financial institutions. With more than 30,000 employees, NAB serves 9 million customers at over 900 locations throughout Australia and New Zealand, as well as globally.
National Australia Bank (NAB), Melbourne, Victoria, Australiawww.nab.com.au
of customer questions resolved in Google's Business Messages
increase in efficiency
“Google's Business Messages has given us a great opportunity to serve our customers digitally and connect in channels where they're already active. It also sets us up to take advantage of future Google products.”
Reveka Katakis, Head of Digital Engagement and Social Media, National Australia Bank